Substance abuse billing is a complicated process and mistakes can be costly. substance abuse billing is triggering drug and alcohol addiction treatment centers to constantly battle insurance companies for reimbursements. Billing consultants and third-party billing companies can be beneficial to maximize results and get payments quickly. Health insurance claims for substance abuse are often delayed by the health insurance provider. Many behavioral health providers account receivables get out of control very quickly. It is a constant struggle for addiction treatment centers and detox facilities. If this isn’t difficult enough, some insurance companies send payment directly to the patient.
Substance Abuse Billing; It’s Possible to Get Paid in 14-Days
From drug rehabs Los Angeles to West Palm Beach getting paid in behavioral health care is a daunting task for many providers and substance abuse billing companies. Billing companies usually take the low hanging fruit from common mistakes made by recovery centers in-house billing or the previous billing companies mistakes. After this, this real work of recapturing lost revenue or getting paid quickly is a difficult task.

Many treatment centers could save large amounts in their substance abuse billing by outsourcing. With proper guidance they could get better reimbursements by doing the behavioral health billing in-house. Many are unaware and need to look closely to recapture operating cash.
Good substance abuse billing reqiures completely understanding the insurance companies and establishing relationships is the key to getting paid. substance abuse billing is a key area for many centers to address. We found this so important, that we invited Advance Data Systems Corp and two other billing related organization to be panelists at our next addiction conference.
Addiction Conference Educates on Business and Marketing Pain Points
You can learn more about increasing your substance abuse billing, cash flow, proven business, and marketing strategies at this LinkedIn profile. Eric Yorlano is one of the nations most sought after revenue cycle management professionals. He has been a conference favorite at Behavioral Health Network Resources addiction executive conferences. These events focus on the business side of behavioral Health. If you need to cut costs, gain revenue, dominate with social media marketing and get on page one of Google for key search terms this is the event for you. This addiction conference is focusing on LinkedIn, SEO, and substance abuse billing, CRM, and revenue cycle management.
Our key thought leader panelists have presented on Substance Abuse Billing | Revenue Cycle Management. From these conferences we have learned ways for drug and alcohol addiction treatment centers to recoup lost substance abuse billing revenue. you will learn how to get back lost reveniue cycle management dollars and maximize on future billing revenue.
Insurance Companies Are Bullying Behavioral Health Providers
Addiction treatment centers, opiate detox’s and third-party substance abuse billing companies work hard on efficient billing, billing procedures and utilization review. One mistake could cost upwards of $30,000. Obtaining the knowledge to prevent these costly mistakes is paramount. Behavioral health organizations can generate revenue in three different ways. They must play critical attention to their billing, collections, and drug rehab marketing strategies.

The drug and alcohol addiction treatment providers are constantly fighting Goliath to get their substance abuse billing reimbursements for services provided. Insurance providers are constantly seeking ways to cut monies they have to pay out. The insurance companies are also battling fraudulent healthcare providers submitting inflated clinical documentation, services not provided and excessive services. This has caused severe problems for ethical operators. They have to be faster and stronger to keep up with the changes occurring in behavioral healthcare.

Pay 2 Patient Collections
We also recently sat down with Dale Redlich, Co-founder of Pay 2 Patient LLC, to investigate other costly substance abuse billing issues that centers face. We found that some substance abuse providers have millions of dollars in uncollected claims. This situation arises due to lack of knowledge of some insurance policies and proven strategies to obtain the insurance payment. This is what he had to say.
Treatment providers often start treating clients are unaware of how much the insurance companies will pay. Even with their substance abuse billing experience sometimes the payment for services is sent from the insurance company directly to their client. Usually by the time the treatment providers realizes this, it is too late. They have no idea on how to effectively get this payment and generally never do.
To begin with, Out of Network (OON) substance abuse billing claims are usually more costly to the insurance carrier and to the patient. As a mechanism to encourage participation in its network (certain laws mandate this to happen) in network carriers will issue payment directly to the provider on behalf of the patient. However, some carriers do not extend this outcome to non-participating or OON providers.
Rather than pay the non-participating provider directly some carriers (Empire and Federal BCBS in Florida) issue payment directly to the patient.; the reimbursement check is made payable to the patient not to the service provider. This can disrupt the provider’s cash flow and this creates the Pay 2 Patient circumstance. This usually occurs when the insured does not execute the assignment of benefits and attest to it.
Providers become understandably confused about how this could happen. Consider the provider’s substance abuse billing staff and admission staff has had the patient execute all the correct authorizations. They verified the assignment of benefit (AOB) at the time of admission. Most providers think that if all such documentation is executed by the patient that checks will be sent to their office. For many providers, the assignment from the patient is unlikely to be honored by the carrier and its check will be sent to the patient anyway. This comes as a surprise to many providers who expect to receive the check from the carrier so long as it has a valid attested assignment of benefits.

Substance Abuse Billing Can Have Millions in Receivables and Not Know It
Substance abuse billing is more complicated than it seams. This is when the problem becomes acute and financially damages the providers anticipated cash flow. This is because it’s extremely difficult for the provider to recover such insurance payments from the patient who has already received the check. Many times the client has cashed it and possibly spent the money. Obviously, the practice of issuing checks directly to patients instead of the provider has greatly impacted the cash flow of many providers. Florida drug rehabs West Palm Beach should make sure that the insured also executes an AOB and attests to it
Florida’s controlling law in this area is Florida Statute 627.638 in which it states;
- Section (1) that an insurance contract “may” allow the carrier to send substance abuse billing payment directly to the provider of services if such directive is contained within the policy using appropriate language and there is an attested authorization of benefits from the insured.
- Section (2) of this law it is clear that the duty to pay the provider exists when the insured and not just the patient has signed the AOB and attested to it
Benefits of Insurance Companies to Pay the Client Directly

It is important to note that some states like NJ, TX, CO, NV, and others have enacted substance abuse billing laws which protect the provider. these laws are in place whether such is in network or OON. A very few other States have also passed similar “mandatory assignment of benefits” laws which protect providers. But, only a handful of States have passed such laws. In such states, the law basically says that if an AOB is executed to their provider. They are subject to certain rules, the carrier must send payment to the provider, not the patient.
Properly Handling Empire and Federal BCBS Insurance Policies with Substance Abuse Billing
Substance abuse billing with Empire and Federal BCBS is tricky. If a patient is admitted on an OON basis and the client has certain insurance such as Empire or BCBS Federal and the insured does not sign the AOB (assignment of benefits) there is a distinct possibility that when it comes time for payment of the providers fees the check from these carriers might go directly to the patient.
Of course, many substance abuse billing providers in this circumstance do try to be prudent and educate them by informing them that the insured needs to sign the AOB. However, if the insurance check is sent directly to the patient their obligation is to immediately endorse the check to their provider in payment of the fees for service. But, many clients who receive the insurance check after they are no longer in treatment keep the check and, cash it. Some clients go to multiple treatment centers to try to play this game to the fullest extent. This is the dangerous result of pay 2 patient.
Remember that in states like Florida when the provider has an assignment of benefits document that needs to be used for substance abuse billing. It’s in the file signed only by the patient there is no actual legal protection against the carrier paying the patient directly. Finally, when and if a third party reimbursement check is sent by the carrier directly to the patient most providers and billing companies lack the resources, time or expertise to “chase” the patient for a return of the insurance check.
Substance Abuse Billing #1 Costly Mistake Chasing the Reimbursement Check




Drug rehab marketing and SEO are the most important aspects of generating addiction treatment calls. It requires over 200 different requirements by Google. Drug rehab SEO outperforms all other marketing combined. However, you not only need a robust marketing mix you also need search engine optimization including correctly optimizing every page on your website. This is the starting point where many drug rehabilitation centers fail. We look at many addiction treatment websites every day and 90% of them have poor or no SEO. Not only are the main pages poor, but the blogs are poor at best. This is also true for substance abuse sales and service organizations.
No matter what you have heard link building is still the #1 factor in rankings. And, it’s not the number of links, it’s the authority of the site linking in. However, there are other factors that must be put into place. When link building, there are two areas to look at for ranking. First, look at the keywords you’re already ranking on. These should be on pages 2-50 on google. They will be the easiest to work on.
In this day and age, it can be tough to find solid back-links increasing drug rehab SEO for your website. As Google continues to make changes so should you. However, the problem is that drug and alcohol addiction treatment centers do not know how to get back links. Everyone in the industry thinks they must come from listing sites or other treatment centers. Behavioral Health Network Resources has spent the last two years in our SEO laboratory. We studied SEO Gods like
Drug rehab SEO involves an endless amount of things. Google is looking for a combination of signals and road signs. Many different


There are several trends in 2018 that addiction treatment centers must be aware of, and adapt their drug rehab lead generation marketing strategy, to generate clients. Facebook is undeniably the #1 place our industry needs to place their marketing efforts, with LinkedIn being #2 (professional referral sources.) However, you must consider this, Facebook’s algorithm is regulating posts from business pages to an individuals page. Their goal is to generate more revenue from business advertising. This means the power of Facebook is in personal profiles (their friends feed) and groups. These are ways to guarantee your organizations posts get seen.
They are also providing marketing intelligence on your brand, competition, and services to name a few. This is not achieved with a buy rehab leads strategy or drug rehab call centers short-term solutions. These are key factors guiding your drug rehab lead generation marketing.
Social media 

Drug rehab SEO has made digital Darwinism a thing in the 21st-century. It demonstrates that conducting business, as usual, will eventually force you to close your doors. There are many addiction treatment centers and behavioral health organizations closing their doors nationwide.
The very first step in a solid drug rehab marketing plan is drug rehab SEO website development. An abundance of centers will use a website designer, not a website developer to build their website. There is a very distinctive difference between these two roles. A website designer will build the most beautiful website. This is often what CEO’s and marketing directors are most concerned with on their website. They don’t understand that this is only a small part of web marketing.
The best B2B advertising websites like Design Rush know SEO outperforms all other drug rehab marketing combined. It requires H Tags, ALT Tags, SERP’s, URL’s and keywords. Not understanding Digital Darwinism is a costly mistake and could be detrimental to the success of the organization. Once you have set-up the proper foundation you need to drive your target market to your website.

Drug rehab SEO starts with a structurally correct website. There are many nuances that are unique to drug and alcohol addiction treatment industry and having a family member or a friend build your website will cost you wasted dollars in the end. This thing is, you will not know they are wasted. One of the main reasons addiction treatment centers fall into this is because they have a buy rehab leads mentality.

The Addiction VIP Symposium and The Addicts Mom gala was not your average addiction conference. This behavioral health event attracted 55 exhibitors and 240 attendees (40 walk-ins at the door). Immediately following the symposium was a crowd of 160 for The Addicts Mom Lifetime Achievement award Gala. They witnessed a rare experience of over 14 organizations demonstrating they give back by donating over $250,000 worth of addiction treatment scholarships.
The gala had a couple of surprises with Charles Davis (CEO, Behavioral Health Network Resources, and event host) announcing that his hidden agenda from Barbara Theodosiou (Founder of The Addicts Mom) was to be able to present her addiction treatment scholarships benefiting some of the 20,000+ mothers with children that suffer from addiction. And that he did, the addiction professional community stepped up and donated over $250,000 worth of services for the Addicts Mom. Charles said, “It was the work of GOD, many people, and addiction sales, service, and treatment organizations that made all of this possible.”
When Lyle Fried, CEO of The Shores Treatment decided to sponsor the addiction professional conference, he did it humbly, on-line behind the scenes without contacting Charles Davis. Lyle and Charles have known each other for several years. When Charles contacted him after signing up to be a Co-Chair, Charles asked Lyle, “why he chose to Co-Chair the event”, Lyle said, “It was the right thing to do.” Charles said, “It was extremely exciting to be in the driver’s seat guided by a higher power and witness the addiction community coming together, and not just talking about helping, but actually stepping up and showing it.” Mr. Fried also donated some addiction treatment scholarships.
It was indeed an outstanding event! Thank you, Charles Davis, for your hard work! I connected with great addiction professionals in our industry, and all of us at Revive were moved by the powerful speakers and the wealth of information you provided. The speakers from The Addicts Mom blew my mind. Thank you!! Looking forward to sponsoring some of your next addiction conferences.
Being creative with drug rehab marketing and SEO saved some lives. The entire behavioral health community came together and got educated on ethical business practices. You can check out our addiction conferences series focusing on ethical addiction treatment marketing practices and social media marketing training. If you are interested in being an event sponsor, or panelist sponsor, contact Charles Davis at 561-235-6195.



We are dedicated to educating Addiction Executives on ethical business practices nationwide, with our events attracting a national audience. Our addiction conferences EMP series events have educated Florida Executives with 14 events on ethical business and marketing solutions. These
➣ Addiction Treatment Center 800 number call forwarding, and how they are endangering many vulnerable individuals seeking help and putting their lives in danger











Charles Davis, CEO Behavioral Health Network Resources, Co-Founder Rehab Rescue, Behavioral Health Business Consultant, Radio Show Personality on the Ethical Business Side of Addiction (Recovery Radio Raw), National Addiction Marketing Presenter, Known at many addiction professional conferences across the nation. National Conference Provider, Social Media Trainer (LinkedIn and Facebook), and Founder of some of the largest, and most active social media groups like 
Mr. Peake was asked to speak at the aAddiction Professional Conferences Fighting Patient Brokering because he is one of the most sought after web marketing gurus in our industry. 
























