Tag Archives: Leads for Treatment Centers

Top 3 Drug Rehab Marketing Missing Links Losing Revenue

The top 3 drug rehab marketing missing links are critical in addiction treatment center marketing plans. A buy rehab leads strategy and drug rehab call centers are no longer sustainable. Drug rehab marketing is complicated, competitive; it must be respected and understood to achieve results. Addiction treatment center marketing is a red ocean with many competing to have a page one ranking in organic searches. It takes specialized and experienced professionals in many different areas; web development, content SEO writers, Google analytics, call tracking professionals, and many more to produce treatment calls. Hopefully, you are including the top 3 drug rehab marketing missing links.

What Are the Top 3 Drug Rehab Marketing Missing Links

This article assumes that you properly invested in your website, and it’s not included in the top 3 drug rehab marketing missing links. In addition, be aware of the new Google speed algorithm update. You need to be sure your pages lightning fast when loading on mobile. If not, you will lose web traffic from organic searches because you will not be ranking high on organic listings. In addition, to have the top 3 drug rehab marketing missing links, you need social signals from many sources to get Google juice from the Google spiders to gain organic rankings on Google (2.3 million searches per second).

If you are a savvy drug and alcohol addiction treatment center owner you should know about the drug rehab marketing agency cookie cutter option that does not produce phone calls. You must have industry experienced professional drug rehab marketing agency building, and strategically constructing your timepiece. In addition, you should use a drug rehab marketing consultant that can save you $100,000’s on your marketing and avoid costly mistakes. One of the biggest mistakes is in web development of your timepiece. I say timepiece because a website is like a watch with many intricate moving parts underneath that must work in perfect harmony to satisfy the Google Gods.

Drug Rehab SEO Marketing and Training

Drug rehab SEO starts with a structurally correct website. There are many nuances that are unique to drug and alcohol addiction treatment industry and having a family member or a friend build your website will cost you wasted dollars in the end. This thing is, you will not know they are wasted. One of the main reasons addiction treatment centers fall into this is because they have a buy rehab leads mentality.

Many are taking a short-term solution to their long-term problem with their census. If your website is not set-up correctly, Google will not rank your website. After your website is structurally correct, you need to have all the pages SEO’d. This is where many fail. Behavioral Health Network Resources not only provides SEO service that gets you ranked, but we also sit down with you and teach you the many things you can do on your own. Our 90-day drug rehab SEO marketing program gives you the tools and shows you how to achieve many aspects of SEO on your own.

#1 Google Analytics is Not Tracked in Drug Rehab Marketing

The first of the top 3 drug rehab marketing missing links is Google analytics. Many say they have it, but few understand this extremely valuable tool. This must be used to understand what is working, and what is not working in your marketing mix. Even if you are using a buy drug rehab leads strategy, you must know if the leads you are buying are generating traffic. It’s in our top 3 drug rehab missing links because this travel guide is telling you exactly what to do for your addiction treatment marketing to produce results.

This rehab marketing tool should be used daily.

Google analytics can tell you about geographical locations, traffic sources, content visited real-time metrics, or over any period. It can also tell you the number of visitors to your site for any period, your visitor’s interests, engagement, what pages your potential clients are visiting once they are on your site, and how long they were there.

#2 Call Tracking Metrics is Not Used to Track Drug Rehab Lead Generation

The second of the top 3 drug rehab marketing missing links is call tracking. This is an absolute must, and an inexpensive tool providing vital data for your addiction treatment center marketing. Again, you must have this tool to understand if the calls being generated are from your buy drug rehab leads funnel. If you don’t have it you should implement it.

This tells you exactly what parts of your addiction treatment marketing mix are generating calls.

Call tracking is a slick tool that tells you the path they took on your website, name of the caller, location, date, time and length of the call. Even more powerful for your drug rehab marketing is you can assign a unique phone number for every aspect of your marketing. You can assign a single number for all your Facebook marketing. A single number for each of your splash pages. A single number for the call center you are using, and many more.

#3 Social Media Educates Against a Buy Drug Rehab Leads Strategy

The last of the top 3 drug rehab marketing missing links is social media marketing. This was an unexpected lesson I learned when I started my drug rehab marketing agency. I kind of understood social media by intimately knowing LinkedIn. However, I did not realize how much powerful Facebook was in growing targeted groups and driving much more targeted traffic to a website (500-1000 views per article in a 5-7-day period.)

I also learned that the power of Facebook is in the personal profiles and owning groups. We ran tests over a year on our Facebook drug rehab marketing page which was robust and compared that to our personal profiles, and 14 addiction and behavioral health groups. The results were astounding clear that the power of Facebook lies in the personal profiles and groups we owned. The activity and engagement were 100 times greater! It made me realize the drug rehab marketing mistakes that many treatment centers make in their drug rehab marketing plan.

Social media allows you to reach the largest audience over any other medium. Used correctly, you can reach potential addiction treatment clients in large numbers. Here are the must use social media for treatment center marketing; Facebook, YouTube, LinkedIn, Twitter, and G+.

Many centers do not understand the different social mediums, and how to unleash the power they possess. Each medium has its own secrets, tricks, and back-doors that treatment centers executives and marketing professionals must understand. Many addiction treatment marketing professionals are wasting tremendous amounts of time when using social media. Social media, if used correctly can generate targeted and measurable visitors to your website and direct phone calls. This is an excellent way to get out of the short-term solution of a buy rehab leads strategy.

Drug Rehab Marketing is Not Just Social, You Can’t Rely on Drug Rehab Call Centers

First, let’s understand business marketing has specific goals and steps to achieve those goals. The goals of business marketing are to attract, engage, capture and convert. You are not going to attract addiction treatment clients with; “Were Sunshine Addiction, JACHO Accredited, and Have Empty Beds”, or “Check Out Our New Website.”

The two ways to attract your target audience are with the picture, title of the post and a few lines of copy. Remember, you are competing against massive amounts of traffic on Facebook (billions of interactions every day.) All three of these components must attract and engage on an emotional level. Many recovery centers do not understand this strategy due to their buy rehab leads mentality demanding instant results.

Addiction treatment center marketing must have engaging content with blog posts (proper search engine optimization, housed on the website with a good call to action) that are relevant. The goal is to touch and engage on an emotional level those that may need help.

Interesting Drug Rehab Marketing Facts on Facebook

Here are some interesting facts about users (2 billion) of Facebook. Remember what you are competing against to get potential addiction treatment clients to click through to your website;

  • 90% of web users ages 18-29 are using Facebook
  • 80% of the US web users ages 30-49 are on Facebook
  • 70% of web users that are college educated and earn more than $75,000 per year are on Facebook

Facebook is the #1 used social media site in the world, that is why we included it in our top 3 drug rehab marketing missing links. Facebook paid marketing works, however, you must completely understand how to use it. Either way, paying someone that doesn’t understand it, or doing it in-house could be costing you marketing dollars. It is paramount that you correctly install and format the Facebook pixel on your website and correctly format it within Facebook.

This is critical for Facebook to capture anyone that was interested in your campaigns. Done correctly, Facebook will be able to re-target them on future campaigns. This way you are maximizing your marketing dollars because you have corralled them for the future. Facebook marketing must be in your Addiction treatment center marketing mix organically, and, or with paid advertising.

Organic Drug Rehab Marketing on Facebook

Social media marketing is earned over time, so it makes sense to build a target audience (capture) that you own along the way. Many addiction treatment centers severely lack an audience that is their intellectual property. You need large numbers, tens of thousands to produce results. You can check out our 90-day drug rehab SEO and marketing package that instantly taps you into our already built large targeted audience.

Organically growing friends (Facebook), level one connections (LinkedIn), followers (Twitter), growing targeted groups and email marketing are  a must for your addiction treatment center marketing.

Get Educated on Drug Rehab Marketing at Addiction Conferences EMP Series

Behavioral Health Network Resources Addiction Executive Ethical Marketing Practices (EMP) conference series on 5/21/19 addresses these issues and more. Learn proven and ethical business and drug rehab marketing strategies providing long-term solutions. The industry has changed fast and the ones that adopt new business strategies will survive.

We are currently looking for Co-Host and Co-Chair sponsors with our 16th addiction Executive conference. These sponsorships come with back-end marketing you can not get anywhere else. Our new and exciting talk show host, town hall forum is a hit across the US. The C-Level conferences attack the current and difficult pain points the CEO and Executive are up against.

There are many changes in laws, regulations, billing, insurance companies and more are causing many centers to close. These addiction conferences cover proven business and marketing strategies. Give Charles Davis a call below and let’s partner in educating on ethical business and marketing strategies.

Examine the Top 3 Drug Rehab Marketing Missing Links in Your Drug and Alcohol Addiction Treatment Center

The top 3 drug rehab marketing missing links information in this article only covers a fraction of what is needed. For a successful addiction treatment center marketing plan you must also include drug rehab SEO. There are many mistakes made drug and alcohol addiction treatment centers in their marketing. Understanding the vast amount of marketing education is critical for a CEO and Marketing Directors. Give us a call 561-235-6195 and let’s correct some of your web marketing mistakes

The first step is to get away from a buy rehab leads strategy and drug rehab call centers to get control of you’re marketing. Behavioral Health Network Resources continually provides valuable information on some of the things to look for in your rehab marketing. Check out some of our many other articles in our addiction treatment center marketing blog and we encourage you to leave us a comment so we can help you.

Written by:
Charles Davis
Behavioral Health Network Resources

Are there items we missed? We’d love to hear your input, leave us a remark below.

Top 60 Addiction Treatment Social Media Groups

The top 60 addiction treatment social media groups are valuable to many drug and alcohol addiction treatment centers. It is also valuable to the many seeking addiction treatment. Addiction professional networking and addiction treatment center marketing are extremely difficult when bringing together professionals with those seeking information on addiction treatment. To make it easier for drug and alcohol addiction treatment centers, addiction professionalsbehavioral health professionals, industry sales and service organizations, and individuals seeking information on treatment here is a list of the top 60 addiction professional and behavioral health groups on the web to join.

They have a mix of individuals seeking addiction treatment and addiction professionals. These groups were formed by one of LinkedIn’s most visible drug rehab marketing consultants. These groups foster resources on drug and alcohol addiction treatment with many of the nation’s most ethical addiction professionals. These groups have over 200,000 addiction professionals, behavioral health professionals, and individuals seeking treatment. Tap into one of the largest addiction industry audiences in the nation.

Meeting and fostering new relationships is important in our industry. As equally important is getting educated on the business and marketing side of the addiction treatment industry. Behavioral Health Network Resources has been providing this type of education for the last four years at our addiction conferences. These conferences attract 150-200 attendees, 15-20 exhibitors and feature 5 Executive Thought Leaders. The forum is in a talk show host/town hall forum.

Top 60 Addiction Treatment Social Media Groups

  1. Facebook Addiction Professional Referral Group 19,500 Members. One of Facebook’s most active addiction groups, highly monitored over 7000 banned.
  2. LinkedIn Addiction Professional Referral Group 14,000 Members
  3. Facebook Addiction conferences Behavioral Health Networking Events  1,300 Members
  4. Facebook Generation “X” Addiction Unleashed 9,300 Members
  5. Facebook South Florida Addiction Connection 2,100 South Florida Members
  6. Facebook Addiction Treatment Industry Top 100 6,500 Members
  7. Facebook South Florida Recovery Community 6,400 Members
  8. Facebook South Florida Connection Addiction and Behavioral Health 9,600 Members
  9. Facebook Sober Homes West Palm Beach, Florida 1,100 Members
  10. Facebook Addiction Rescue; Help Before It’s Too Late 5,900 Members
  11. Facebook Addiction and Behavioral Health Options 3,100 Members
  12. Facebook Screaming Sobriety 2,300 Members
  13. Facebook Understanding the Heroin Epidemic 400 Members
  14. Facebook The Business Side of Addiction 2,300 Members
  15. Facebook Recovery From Within 2,000 Members
  16. Facebook Addressing PTSD 1,800 Members
  17. Facebook South Florida Addiction Connection 1,800 Members
  18. Facebook Addiction and Behavioral Health Events 1,100 Members
  19. Facebook Breaking the Cycle𝒆 1,000 Members
  20. LinkedIn Addiction and Behavioral Health South Florida 1,900 Members
  21. LinkedIn California Addiction and Behavioral Health 500 Members
  22. LinkedIn Addiction and Behavioral Health Marketing 726 Members
  23. LinkedIn Recovery in Behavioral Health and Addictions 1,411 Members
  24. LinkedIn Addiction Behavioral Health CEO Round Table 733 Members
  25. LinkedIn Executive Drug and Alcohol Treatment 900 Members
  26. LinkedIn Behavioral Health Treatment Options 312 Members
  27. LinkedIn Addiction Related Clinical Director Forum 221 Members
  28. LinkedIn Addiction and Behavioral Health Job Seekers 1,100 Members
  29. LinkedIn Addiction Behavioral Health Counselor Coffee Talk 264 Members
  30. LinkedIn Addiction and Behavioral Health Lifestyle 942 Members
  31. Facebook Caring for Children of Addicted Parents 1,100 Members
  32. Facebook Gratitude
  33. Facebook Recovery From Within 2,000 Members
  34. Facebook Behavioral Health Addiction Therapy, counseling and More
  35. Facebook Understanding the Heroin Epidemic
  36. LinkedIn Business Page for Behavioral Health Network Resources 7,700 Followers
  37. Facebook Business Page for Behavioral Health Network Resources  7,300 Followers
  38. Twitter Business Page for Behavioral Health Network Resources 12,000 Followers
  39. G+ Business Page for Behavioral Health Network Resources
  40. Facebook Suboxone/Buprenorphine Treatment and Support Detox/Maintenance
  41. Facebook RSD/CRPS and Neuropathic Pain Syndrome
  42. Facebook Women With Rheumatoid, Psoriatic Arthritis
  43. Facebook Lyme Disease, Multiple Sclerosis
  44. Facebook Binge Eating Disorder (B.E.D.) Recovery
  45. Facebook NON-RESTORATIVE SLEEP, CHRONIC FATIGUE, FOG
  46. Facebook Codependency, Adult Children Of Alcoholics, and Alanon and Alateen
  47. Facebook Women With FIBRO/CFS/ME
  48. Facebook Detox
  49. Facebook Brain Fog
  50. Facebook Opioid Addiction and Recovery
  51. Facebook Regenerative Medicine, Stem Cell Support
  52. Facebook STIGMA of Drug or Opioid Use
  53. Facebook Chronic Pain Treatment
  54. Facebook Hidden/Invisible (to others) Illnesses
  55. Facebook Recovery
  56. Facebook Recovery Restoration
  57. Facebook Harm Reduction Discussions
  58. Facebook Addicted To Painkillers
  59. Facebook MARIJUANA HARM REDUCTION
  60. Facebook CANNABIS FOR HEALTH, PAIN, ANXIETY
  61. Facebook Cannabis Assisted (Advised) Treatment (CAT) (BUDTENDER)
  62. Facebook Butrans / Buprenorphine Treatment for Pain Management
  63. Facebook Zubsolv Buprenorphine
  64. Facebook Suboxone Directory
  65. Facebook Bunavail Buprenorphine Treatment

Get Connected Beyond the Top 60 Addiction Treatment Social Media Groups

This is a special invitation to join one of the nation’s largest networks of Addiction Treatment and Behavioral Health professionals on LinkedIn. We connect addiction treatment professionals, addiction-related sales/service organizations, and individuals seeking addiction treatment information in many ways.

LinkedIn Behavioral Health Network Resources Business Page

Connect with us on LinkedIn and get plugged into our 30,000-addiction professional level one connections on LinkedIn to; network, sharing content, get insider business intelligence, and addiction treatment marketing information. Get educated in our industry with help increasing your treatment lead generation, search engine optimization (gaining traffic to your website,) rehab marketing ideas, share blogs, finding well-qualified candidates, finding a job, increasing traffic to your LinkedIn Business page, buying or selling a treatment center, LinkedIn Training, branding yourself or organization, marketing your treatment center, and much more.

Our LinkedIn network consists of;
– Over 30,000 Level one LinkedIn Addiction Treatment and Behavioral Health Professional Level one connections
– Over 35,000 Addiction Treatment and Behavioral Health Followers on LinkedIn

We are addiction treatment and behavioral health consultants, addiction treatment center marketing specialists, and industry social media specialists. We work with Addiction and behavioral health providers, sales and service organizations, existing centers and start-ups improving revenue and ROI. We have one of the industry’s largest social media footprints and offer services reaching millions of professionals and individuals seeking treatment nationwide, and we also can grow your audience on LinkedIn, Facebook, G+, Twitter, and your professional email database.

Our-90-day addiction treatment marketing package addiction treatment centers and sober livings instantly plug you into our large national audience and unlike other marketing companies grows your own audience that is yours to keep. We also specialize in addiction treatment marketing for ancillary sales and service organizations tapping them instantly into to our large addiction professional audiences on LinkedIn, Facebook, Twitter, and our addiction professional email database with 40,000 active professionals.

You can also check out our ancillary services marketing package for addiction treatment sales and service organization. This gets you in front of our 6,500 addiction professional visitors per month, exposure on our rehab vendors page that we drive traffic to every day and preference posting in our 30 social media groups with over 120,000 addiction professional members. You can check out our rehab vendors page that we are continuously promoting by clicking here.

We also can instantly plug in treatment centers to this addiction professional audience and individuals seeking treatment including our Top 60 Addiction Treatment Social Media Groups while we set up a proven organic social media marketing plan that also guarantees an audience of your own within 90 days. Organic social media marketing has become sophisticated and having your own audience is paramount. The days of posting without an audience of your own are gone due to the algorithms of LinkedIn, and Facebook. Having an audience of your own guarantees delivery of your message and drives traffic to your website.

All the best,
Charles Davis, CEO Behavioral Health Network Resources
Co-Founder Rehab Rescue
Addiction Conferences Provider

National Speaker “Social Media Addiction Treatment Center Marketing for Addiction and Behavioral Health”, and “Get Linked for Addiction Professionals.”