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Addiction Treatment Center Marketing Lead Generation wasted rehab marketing dollars

Addiction Treatment Center Marketing Lead Generation

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What is Addiction Treatment Center Lead Generation in 2020?

Addiction treatment center marketing lead generation strategies in 2020 is a big picture, Owners and Marketing Directors need a vision for long-term solutions. Many treatment centers are short-sighted with their drug rehab leads spend efforts. I’m not the only one that sees this in the addiction treatment and addiction sales/service markets. So much, that they don’t read, or understand their Google Analytics. Also, many do not have call tracking telling them where the call came from (Facebook, LinkedIn, Twitter, organic, paid, etc.). What articles are producing the most calls, and who made the call. You also get their contact information and much more intelligence.

%Drug Rehab SEO Addiction Treatment Center Marketing Lead Generation

Many industry experts are saying that only about 5-10% of all internet traffic is attributable to paid search. While 50-60% is attributable to organic search. Organic searches are results from a search engine that appear because of their relevance to the search terms.

Addiction Treatment Center Marketing Drug Rehab Leads Generation Spending Big Dollars

%Drug Rehab SEO Addiction Treatment Center Marketing Lead Generation

There are big dollars spent on addiction treatment center marketing lead generation strategies in the Addiction Treatment Industry. It takes a lot to get treatment clients and to get sales/service business. According to Forbes Magazine, 40 BILLION Dollars of revenue are generated from addiction treatment alone. If you are savvy in addiction treatment center marketing lead generation strategies, you are spending 20% of your revenue on marketing. That means there are over 8 billion dollars being spent on addiction treatment marketing in our industry. Even well-established centers, and especially new centers should have an addiction treatment center consultant guiding, and steering them away from costly mistakes.

Driving Visitors to Your Website in 2020 Equals More Treatment Calls

%Drug Rehab SEO Addiction Treatment Center Marketing Lead Generation

In 2020, drug rehabilitation centers need to get more visitors to their website. It generally takes about 10-15 treatment calls to generate one client in addiction treatment center marketing lead generation strategies. The CPA is generally $3,000-$5,000 per client depending on how you break it down. In that process, there are 100’s that have touched upon their center. The days of being happy about getting that one treatment call is gone. You need to repeatedly and continually get them back into your referral sales funnel. Also, focusing on a minimum of 4 social mediums and use keywords when linking (LinkedIn drug rehab marketing, Facebook drug rehab SEO marketing, Twitter drug rehab marketing, and YouTube) is an absolute must. However, they need an established large audience, and solid content to drive traffic (we drive 500-1000 visitors every 7-10 days) organically growing SEO is paramount. Social media is a must for any treatment center, and they need to learn how to build their own electronic assets.

Addiction Treatment Center Marketing Drug Rehab Lead Generation Strategies

Many small to medium size players have unsophisticated marketing infrastructure in place. They have an overall lack of knowledge of drug rehab marketing and an understanding of SEO. They have been somewhat successful until now in the AD WORDS sandbox and using drug rehab call centers to generate treatment calls. Google pay per click is not the answer for drug rehabilitation centers.

There are more reliable marketing strategies for substance abuse treatment. Drug rehab SEO marketing will outproduce PPC and the cost per acquisition is much less over time. However, it takes about 90 days to start seeing results. Rehab owners need a long-term plan, with a diverse marketing mix, that gives them something to show for their yearly spend on addiction treatment marketing.

%Drug Rehab SEO Addiction Treatment Center Marketing Lead Generation

With the game being restricted it is difficult to generate qualified leads. The Google restrictions and new drug rehab call centers restrictions are squeezing many substance abuse treatment centers. There marketing has completely stopped with nothing to show for their spend. Placing a solid organic model to their addiction treatment center marketing lead generation strategies mix would have played better. They would still have a steady drip of conversions, and steady Eddy SEO with an audience they own.

Content Models take time to start producing (6-9 months) and take years to put your organization in their optimum position. It takes an understanding of social media, email marketing, SEO, call tracking, Google analytics and much more. Contact one of our drug rehab marketing consultants or 561-235-6195 to make sure you have something to show for your marketing spend in the future.

Addiction Treatment Center Marketing Needs Drug Rehab Marketing and SEO Consultants

Drug Rehab marketing and SEO consultants are critical to survive extreme competition and generate treatment calls. If you are a CEO or an Executive of an addiction recovery treatment center you must have detailed substance abuse marketing plan to generate treatment calls. It is critical that drug rehabilitation center owners have a drug rehab marketing agency, drug rehab marketing consultants and a specialized SEO company performing the marketing.

These drug rehab marketing and SEO consultants will provide a healthy rehabilitation centered marketing mix to generate clients. A marketing mix is constantly changing and being modified to the ongoing changes in the market. If you don’t have one, you better get one because with the changes on the business side of our industry it has become paramount you have one in place.

Drug Rehab Marketing SEO Specialists Getting on Page One

%Drug Rehab SEO Addiction Treatment Center Marketing Lead GenerationAll treatment centers should own a targeted addiction professional and individuals seeking an addiction treatment marketing audience. Building and owning a social media audience gives a lifetime value to your center that pays dividends year after year. If you haven’t, start building your center’s electric assets. Grow a targeted audience that is yours to keep. We are an addiction treatment center marketing and consulting firm.

Our team, with over 30 years combined industry experience can increase calls, traffic, and revenue. Our 90-day marketing program teaches drug rehab SEO and instantly plugs you into our direct and targeted audience on Facebook (100,000), LinkedIn (75,000), and Twitter (14,000). We run your Facebook and LinkedIn for 90-days distributing your quality content to millions. After the 90-days we teach you all the secrets, tricks, and back-doors on these mediums so you can finally have an audience that you own.

Lack of experienced addiction treatment marketing specialists is costing you drug rehab marketing dollars

Addiction Treatment Marketing Specialists Save Dollars

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Addiction treatment marketing specialists and drug rehab marketing are extremely valuable for substance abuse rehabilitation centers. Drug and alcohol addiction treatment centers will need a specialized drug rehab marketing agency, consultants, website development professional and experienced drug rehab SEO. So, you’re wasting addiction recovery marketing dollars without these professionals in place. If you’re a new start-up or have been around for any amount of time, you realize the need for experienced addiction treatment marketing professionals.

Without an addiction treatment marketing specialist as a guide, your addiction treatment marketing is costing you more than it should. There are so many components you must consider when operating an addiction treatment center. Lack of knowledge certainly will produce costly mistakes.

Experience in Addiction treatment marketing “If you think it is expensive hiring a professional wait until you hire an amateur.”- Red Adair

What Are Addiction Treatment Marketing Specialists?

%Drug Rehab SEO Addiction Treatment Marketing Specialists Save DollarsAddiction treatment or drug rehab marketing specialists have years of experience in drug rehab marketing and SEO. Marketing is the most important aspect of any business; it’s the hand that feeds you. There are many areas that expertise is needed to achieve results. The most successful drug rehabilitation recovery centers have experienced professionals in specific areas.   Drug rehab marketing consultants, industry marketing agencies, website developers and  SEO experts. Even with the following in place, many centers fail to use, or understand Google analytics, and call tracking. These are a MUST have for every drug rehab marketing plan. They must understand how to use them to quickly adjust their marketing efforts. If you not utilizing these, you’re wasting some of your addiction recovery marketing dollars. Addiction treatment marketing specialists prevent costly mistakes in the 35 billion dollars a year industry.

What Useful Information Do Drug Rehab Marketing Specialists Provide?

You always need a drug rehab marketing professional! When the revenue is easily flowing, it’s easy to overlook the need for consultants. However, in 2021 many treatment centers are struggling. New laws, regulations, and pay per click requirements are hurting operators. Addiction treatment marketing specialists can help you overcome these huge obstacles. Drug rehab marketing specialists are experienced in;

  • web development (with a respected and industry experienced firm)
  • Call Tracking
  • drug rehab SEO
  • AdWords, and PPC
  • Call Centers
  • Social Media Marketing (LinkedIn, Facebook, Twitter)
  • Email marketing
  • blog writing
  • Outreach strategies

Lack of Drug Rehab Marketing Experience Loses Revenue

%Drug Rehab SEO Addiction Treatment Marketing Specialists Save DollarsUsing drug rehab marketing individuals or companies that have little or no advertising experience is a big mistake. When seeking a drug rehab marketing agency avoid those that use a cookie cutter solution. These large agencies plug you into their pre-fabricated program. They know it won’t work for every client. However, they also know there are over 14,000 centers nationwide. They are relying on the churn rate.

These same agencies rely on Google Ad Words and Facebook PPC. In July of 2017, this hurt many agencies with Google restrictions. Prior many centers were content with Google vacuuming out their wallet with the outrageous costs of Ad Words. The smaller players were getting very few treatment calls and admissions.

If you experienced this, you’re not alone. In fact, pay per click only accounts for 1.91% of the clicks on page one of Google. Can you guess how may click troughs organic results get? A whopping 70% for the first three organic slots. Also, we must consider the coveted Google 3-pack in the maps listings. This makes organic marketing much more fruitful than pay per click. The main obstacle for ranking on Google is poor drug rehab SEO.

Drug Rehab Marketing Consultants Prevent Wasted Dollars

The quote below is just a more sophisticated way of saying “you get what you pay for.” Considering the hiring of industry experienced addiction treatment marketing specialists for your substance abuse marketing. Research teams with deep knowledge in the addiction treatment industry. While there are many addiction treatment marketing mistakes, the #1 mistake is experimenting.

Trying to use inexperienced individuals, or teams who are new to the drug rehab industry is costly. This will cost you twice as much to correct, then using an experienced marketing organization. We see this all the time with the #1 reason web marketing fails for many drug rehabilitation recovery centers. Poor drug rehab website development costs $100,000’s is wasted marketing dollars.

“Vision without execution is a hallucination.” – Thomas Edison

Addiction Conferences Bring Thought Leaders Educating on Drug Rehab Marketing

%Drug Rehab SEO Addiction Treatment Marketing Specialists Save Dollars

Conferences by Behavioral Health Network Resources

Addiction professional conferences are meeting places to discuss business and drug rehab marketing strategies with your peers. You can also get valuable ethical marketing must know information. Being educating on the moments of change at addiction conferences is paramount.

Events that have Executive Thought Leaders are the most valuable. Behavioral Health Network Resources conferences feature 5 Executive Thought Leader consultants and addiction treatment marketing specialists as panelists. These consultants provide proven business and marketing solutions at every event. You can call Charles Davis at 561-235-6195 with questions about sponsoring, exhibiting or attending.

Drug Rehab Marketing Specialists Know What Buttons to Push

In a solid drug rehab marketing plan there are many moving parts. Take for instance our client inpatient drug rehabs San  Diego (Harmony Grove Recovery). They needed web development, search engine optimization and social media marketing. It also includes blog development, call center buys, billboards, radio, and TV. Marketing is also tied to EMR’s, CRM’s and billing. Substance abuse treatment centers owners need to put all these pieces together. All these aspects need to run like a well-oiled machine without making any mistakes. Only experienced addiction treatment marketing specialists can show how to avoid mistakes.

%Drug Rehab SEO Addiction Treatment Marketing Specialists Save DollarsEvery business requires a steady flow of customers. The addiction treatment field is no different. There are many ways to attract clients to your business with the Internet being one of the most powerful. However, it can be prohibitively expensive. A lack of experience in addiction treatment marketing is costing you money, more money than you think. Many are not relying upon proven drug rehab consultants that know the business and marketing aspects.

  1. Addiction treatment marketing specialists for lead generation requires two mindsets:
    Drug rehab lead generation is an investment in the long-term sustainability of the business
  2. When you buy treatment calls they must be traceable to succeed.

Seek Information From Addiction Treatment Marketing Specialists to Avoid Costly Mistakes

Addiction treatment marketing specialists provide efficient drug rehab marketing strategies and reduce costs. Drug rehab marketing consultants, SEO experts, and a drug rehab marketing agency are vital. We specialize as industry drug rehab consultants, and as an addiction industry organic social media marketing leader. All of our clients need more than our 90-day marketing package providing drug rehab marketing solutions.

%Drug Rehab SEO Addiction Treatment Marketing Specialists Save DollarsHowever, in your drug rehab marketing plan you should be building your own target audience that is your electronic asset. You also need reliable, educated and experienced website marketing to handle this complicated process. There are many specialized moving parts underneath. As consultants, we are well known across the nation in the behavioral health industry. If you would like to speak with an experienced addiction treatment web marketing company to see where your website is leaking, and costing you money contact our addiction treatment marketing specialist, Charles Davis at 561-235-6195.

Drug rehab lead generation requires an investment.  The amount of investment depends on how fast you want leads. It also depends on how many leads and the ability of the center to adapt to the incoming inquiries. If you don’t know how to prepare a drug rehab marketing budget, we can help you with no obligation phone call. The best leads are organic leads that come from your website, or from boots on the ground. This is what we see every month as drug rehab lead generation professionals. Call us now for drug rehab marketing that shows results in 60-90 days by ranking on page one of Google.