Elite Community Mental Health & Substance Abuse Seeks Experienced Drug Rehab Marketing Director
Leadership Opportunity | Addiction Treatment Marketing | Business Development | South Florida
Elite Community Mental Health & Substance Abuse is seeking an experienced, results-driven Marketing Director for an addiction treatment center in Fort Lauderdale, Florida, with a proven background in drug rehab marketing, behavioral health business development, community outreach, and professional referral network development.
This opportunity is designed for an established addiction treatment marketing professional who understands the competitive South Florida behavioral healthcare market and has the experience necessary to develop strategic partnerships, expand community awareness, and generate qualified inquiries for appropriate treatment services.
The successful candidate will help strengthen Elite Community Mental Health’s marketing presence throughout Fort Lauderdale, Broward County, and surrounding South Florida communities.
An established network of addiction treatment and behavioral health referral sources is strongly preferred.
This is a leadership opportunity for someone who understands that successful addiction treatment marketing requires more than digital advertising. It demands professional relationships, consistent outreach, ethical business development, and measurable results.
Position Overview
Company: Elite Community Mental Health & Substance Abuse
Position: Marketing Director – Addiction Treatment & Behavioral Health
Location: Fort Lauderdale / Broward County, Florida
Industry: Drug and Alcohol Addiction Treatment, Mental Health, Behavioral Health, Outpatient Rehabilitation
Primary Focus: Professional Referral Development, Community Outreach, Marketing Strategy, and Business Development
Application Contact: Charles Davis
Email: bhnrcharles@gmail.com
Email Subject: Marketing Director Application – Elite Community Mental Health
Build and Lead an Addiction Treatment Marketing Strategy
Elite Community Mental Health drug rehabs Fort Lauderdale is looking for a marketing professional who can help develop and execute a comprehensive strategy for increasing awareness of its behavioral health and substance use treatment services.
The Marketing Director will collaborate with leadership and clinical personnel to develop effective outreach campaigns, establish referral relationships, and build a sustainable marketing operation.
The ideal candidate should have experience marketing addiction treatment programs and understand how patients transition between different levels of care, including:
- Medical detoxification.
- Residential and inpatient drug rehabilitation.
- Partial Hospitalization Programs (PHP).
- Intensive Outpatient Programs (IOP).
- Traditional outpatient drug and alcohol treatment.
- Mental health counseling.
- Dual diagnosis and co-occurring disorder treatment.
- Medication-assisted treatment and recovery support.
Candidates should understand these levels of care and be able to explain the differences to healthcare professionals and potential referral partners.
Marketing efforts must accurately represent the clinical services currently available and authorized at Elite Community Mental Health.
Key Responsibilities of the Drug Rehab Marketing Director
1. Develop Professional Addiction Treatment Referral Relationships
The Marketing Director will identify, establish, and maintain legitimate professional referral relationships throughout South Florida.
Responsibilities include:
- Develop relationships with addiction treatment centers, detox facilities, residential rehabilitation programs, and outpatient treatment providers.
- Build professional connections with psychiatrists, psychologists, therapists, physicians, social workers, and case managers.
- Establish relationships with hospital discharge planners, behavioral health organizations, and community healthcare professionals.
- Conduct regular in-person outreach to treatment providers and referral partners.
- Organize professional meetings, educational presentations, and community networking opportunities.
- Educate referral sources about Elite Community Mental Health’s verified services, clinical admission criteria, and insurance verification procedures.
- Maintain consistent communication with established referral partners.
- Track outreach activity, professional relationships, and qualified treatment inquiries.
The objective is to build a dependable, ethical professional referral network that supports appropriate patient access to behavioral healthcare.
2. Existing Addiction Treatment Referral Network for Drug Rehabs Fort Lauderdale
This position is intended for an experienced marketing professional with established industry relationships.
Preferred candidates will demonstrate:
- Previous success in addiction treatment marketing and behavioral health business development.
- Existing relationships with legitimate referral sources in Broward County, Palm Beach County, or Miami-Dade County.
- Experience generating qualified inquiries through professional outreach.
- Knowledge of the substance use treatment continuum of care.
- Experience communicating with healthcare professionals and organizational leadership.
- Strong follow-up, relationship management, and networking skills.
Candidates should be prepared to discuss their previous marketing accomplishments, outreach strategies, and experience developing professional referral relationships.
3. Marketing Strategy and Brand Development
The Marketing Director will help increase awareness of Elite Community Mental Health & Substance Abuse throughout South Florida.
Responsibilities include:
- Develop monthly and quarterly marketing plans.
- Establish measurable marketing objectives.
- Coordinate community outreach campaigns.
- Support the organization’s brand development.
- Identify opportunities for professional partnerships.
- Coordinate educational presentations and networking events.
- Collaborate with digital marketing and advertising professionals.
- Help improve local awareness and online visibility.
- Monitor marketing performance and recommend improvements.
The successful candidate should understand how traditional referral development and modern digital marketing complement one another.
4. IOP and Outpatient Addiction Treatment Marketing
The Marketing Director should understand the role of outpatient and intensive outpatient services in addiction treatment.
For clinically appropriate individuals, outpatient programs can provide structured counseling and behavioral healthcare while allowing patients to continue living at home.
Marketing and outreach responsibilities may include:
- Educating referral partners about outpatient treatment options.
- Explaining the differences between IOP, PHP, and traditional outpatient counseling.
- Communicating the importance of relapse prevention.
- Supporting awareness of mental health and substance use treatment.
- Explaining the value of coordinated care for co-occurring disorders.
- Helping appropriate prospective patients understand assessment and admission procedures.
All promotional materials must reflect the programs Elite actually operates and the services its clinicians are qualified to provide.
5. Behavioral Health and Mental Health Marketing
Elite Community Mental Health serves individuals seeking behavioral health and mental health support in the greater Fort Lauderdale area.
The Marketing Director should understand the importance of professional outreach involving:
- Mental health counseling.
- Depression and anxiety treatment.
- Psychiatric and behavioral health services.
- Dual diagnosis treatment.
- Co-occurring mental health and substance use disorders.
- Outpatient behavioral healthcare.
- Community mental health resources.
Experience marketing both addiction treatment and mental health services is particularly valuable.
6. Business Development and Measurable Growth
The Marketing Director will collaborate with leadership to establish a sustainable system for marketing performance and business development.
Responsibilities include:
- Develop monthly outreach and relationship-development goals.
- Monitor qualified inquiries and referral activity.
- Maintain accurate CRM records.
- Evaluate the effectiveness of marketing campaigns.
- Identify underserved communities and professional partnership opportunities.
- Coordinate with admissions and clinical teams.
- Track appropriate inquiry-to-admission conversion metrics.
- Prepare regular marketing performance reports.
- Recommend improvements based on measurable results.
Performance should be evaluated through legitimate business-development outcomes, quality of professional relationships, and responsible organizational growth.
Ethical Drug Rehab Marketing and Healthcare Compliance
Ethical marketing is essential in the addiction treatment industry.
The Marketing Director must understand the importance of complying with applicable healthcare laws, advertising standards, and organizational policies.
These include, where applicable:
- HIPAA patient privacy requirements.
- The Eliminating Kickbacks in Recovery Act (EKRA).
- Federal and Florida anti-kickback requirements.
- Florida patient-brokering laws.
- Truthful healthcare advertising.
- Appropriate patient consent and confidentiality.
- Accurate representation of available treatment services.
- Proper handling of inquiries and patient information.
Professional referral relationships must be based on legitimate clinical needs, accurate information, and appropriate patient placement.
Improper payment for patient referrals, patient brokering, and misleading representations of treatment services are prohibited.
Required Qualifications for Drug Rehab Marketing Director Fort Lauderdale
The ideal candidate will have:
- Professional experience in addiction treatment marketing, behavioral health outreach, or healthcare business development.
- An established network of legitimate addiction treatment or mental health referral sources.
- Demonstrated ability to develop professional relationships.
- Strong understanding of drug and alcohol addiction treatment services.
- Familiarity with IOP, PHP, residential rehabilitation, detoxification, and outpatient treatment.
- Excellent written and verbal communication skills.
- Strong presentation and professional networking abilities.
- Experience planning and executing marketing campaigns.
- Knowledge of healthcare marketing ethics and compliance.
- Strong organizational and follow-up skills.
- Ability to work independently and collaborate with leadership.
- Willingness to conduct in-person outreach throughout South Florida.
Preferred Qualifications
- Previous experience as a Marketing Director, Director of Business Development, Outreach Director, or Community Liaison.
- Established professional relationships in Broward County and surrounding areas.
- Experience with behavioral health and dual diagnosis programs.
- Knowledge of Google Business Profile, SEO, social media, and digital advertising.
- Experience with CRM systems and marketing analytics.
- Previous experience helping launch or expand a behavioral health organization.
- A bachelor’s degree in marketing, business, healthcare administration, communications, or a related field, or comparable professional experience.
Why Consider This Marketing Director Opportunity?
This position offers an opportunity to influence the growth and market presence of a behavioral health and addiction treatment organization serving South Florida.
The selected professional will have the opportunity to:
- Help shape the organization’s marketing strategy.
- Develop and strengthen professional referral relationships.
- Expand awareness of behavioral health services.
- Coordinate community outreach and educational initiatives.
- Work with organizational leadership.
- Develop measurable marketing systems.
- Support responsible organizational growth.
- Make a meaningful contribution to access to addiction and mental health treatment.
We are seeking a marketing leader who understands the addiction treatment industry, values professional relationships, and can demonstrate initiative and measurable business-development experience.
How to Apply for the Marketing Director Position
All employment inquiries and applications must be sent directly to Charles Davis.
Application Contact: Charles Davis
Email: bhnrcharles@gmail.com
Subject Line: Marketing Director Application – Elite Community Mental Health</escape>
Interested candidates should email:
- A current resume.
- A brief introduction describing addiction treatment or behavioral health marketing experience.
- A summary of established professional referral relationships.
- Examples of previous marketing or business-development accomplishments.
- A brief explanation of how they would approach developing referral relationships and increasing awareness of Elite Community Mental Health in South Florida.
Apply by email: bhnrcharles@gmail.com
Please do not send patient information, medical records, or confidential treatment details with employment inquiries.
About Elite Community Mental Health & Substance Abuse
Elite Community Mental Health & Substance Abuse is a behavioral health organization serving individuals seeking mental health and substance use treatment support in the greater Fort Lauderdale area.
The organization focuses on helping individuals explore appropriate behavioral healthcare and recovery resources.
The Marketing Director will help expand community awareness, develop professional relationships, and support responsible growth through effective addiction treatment marketing and business development.
Location: Greater Fort Lauderdale / Broward County, Florida
Employment Inquiries: Charles Davis – bhnrcharles@gmail.com
Apply Today – Addiction Treatment Marketing Director Fort Lauderdale
If you are an experienced drug rehab marketing director, behavioral health marketing professional, or addiction treatment business development specialist with established professional relationships in South Florida, we encourage you to apply.
This opportunity is intended for a professional who understands the addiction treatment industry and wants to play an important role in developing a sustainable marketing and outreach strategy.
Send your resume and introduction to Charles Davis at bhnrcharles@gmail.com.
Elite Community Mental Health & Substance Abuse is committed to evaluating qualified applicants based on relevant experience, professional qualifications, and ability to perform the position’s responsibilities.
